What is a copywriter? Hint: It has nothing to do with copyrights

"So what do you do?" someone asks me. "I'm a copywriter," I reply. "Oh, so you do copyrights for movies and books?" This is the typical exchange that occurs when I explain to someone what I do for a living -- so often that I expect it now -- but copywriting is not the same … Continue reading What is a copywriter? Hint: It has nothing to do with copyrights

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How to effectively self-edit your writing

Today, I spent the morning and afternoon editing two pieces I've been working on for weeks. One is a personal experience/travel essay and the other is the first two-ish chapters of a memoir. After weeks of writing and re-writing, I finally got both pieces to a place I felt good about, so I knew this … Continue reading How to effectively self-edit your writing

Writers, you need a digital portfolio.

Unless you're an author whose book recently topped The New York Times Best Sellers list, or one whose novels were turned into a popular movie franchise, telling a potential employer or customer you're a writer isn't worth much in today's digital world. And let's face it -- most of us aren't best-selling authors. For us … Continue reading Writers, you need a digital portfolio.